Boston, MA (PRWEB) December 13, 2005
“Because its purpose is to create a customer, the business has two basic functions: marketing and innovation. Marketing and innovation produce results, all the rest are costs.”
Despite the fact that small businesses constitute over 52% of the US workforce, their failure rate is still over 80%. Small business marketing coach J D Moore has theorized that most of them are lacking in their marketing, and has written a free white-paper to help out.
Says Moore, “It’s been estimated that 90% of all businesses don’t even have a marketing plan. The dozens of business owners I speak to each week would indicate that number is much closer to 100%. For most small businesses, marketing is an afterthought – this is unfortunate since it’s critical to their survival.”
The report, titled 21 Reasons Most Small Business Marketing Fails, is available by subscribing to Moore’s free newsletter at: http://www.marketingcometcoach.com/free_marketing_newsletter/index.php
Some of the list of 21 include marketing faux pas such as:
-Improperly targeting marketing
-Confusing advertising and marketing
-Not having a customer-centric message
J D Moore is a top small business marketing coach and edits one of the most popular small business marketing blogs on the web (http://marketingcomet.typepad.com).
Arrange an interview with J D Moore for more insights into this topic. Direct line: (617) 359-3137 Email: email@example.com Other helpful information can be found at: http://www.marketingcomet.com.com.
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For More Information Contact:
J D Moore
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